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Different Feed Types

Table of Content

Different Industries Different Feed Types

In today’s digital landscape, structured data feeds are essential for various industries, enabling businesses to distribute, optimize, and synchronize their data across multiple platforms. While e-commerce feeds are widely known, industries such as automotive, travel, hospitality, and job marketplaces also rely heavily on data feeds.

This guide explores different feed types across industries, highlighting their required and optional parameters to help businesses optimize their data feeds for maximum performance.

E-Commerce Product Feeds

Used for: Online stores, marketplaces (Amazon, Google Merchant Center, Meta Ads, TikTok Ads, etc.)

Key Parameters

Required

  • ID: Unique product identifier
  • Title: Product name
  • Description: Detailed product info
  • Image URL: Main product image
  • Price: Selling price
  • Availability: In-stock, out-of-stock, preorder
  • Brand: Manufacturer or brand name
  • GTIN / MPN: Product barcode identifiers (Global Trade Item Number or Manufacturer Part Number)
  • Category: Google / marketplace category mapping

Optional

  • Sale Price: Discounted price
  • Color / Size: Variants if applicable
  • Shipping Costs: Delivery charges per region
  • Product Condition: New, refurbished, used
  • Custom Labels: For internal campaign grouping

Automotive Feeds

Used for: Car marketplaces (AutoTrader, CarGurus, Cars.com, etc.), dealership websites

Key Parameters

Required

  • ID: Unique vehicle identifier
  • Make: Brand (e.g., Tesla, Ford, BMW)
  • Model: Vehicle model
  • Year: Manufacturing year
  • Price: Selling price
  • Mileage: Odometer reading
  • Fuel Type: Gasoline, Diesel, Electric, Hybrid
  • Transmission: Manual, Automatic
  • VIN: Vehicle Identification Number
  • Location: Dealer location or ZIP code

Optional

  • Condition: New, Used, Certified Pre-Owned
  • Horsepower / Torque: Performance specs
  • Features: Sunroof, leather seats, etc.
  • Warranty Info: Factory or extended coverage

Flight Feeds

Used for: Airlines, OTAs (Online Travel Agencies), Google Flights, Skyscanner, Kayak

Key Parameters

Required

  • Flight Number: Unique airline flight code
  • Departure Airport: IATA code (e.g., JFK, LHR)
  • Arrival Airport: Destination airport code
  • Departure Date & Time: Exact take-off schedule
  • Arrival Date & Time: Estimated landing time
  • Price: Ticket cost
  • Airline: Carrier name (e.g., Delta, Lufthansa)
  • Cabin Class: Economy, Business, First Class

Optional

  • Baggage Info: Weight limits, additional costs
  • Layovers: Connection details
  • Refund Policy: Cancellation & refund conditions

Hotel Feeds

Used for: Booking.com, Expedia, Google Hotel Ads, Airbnb

Key Parameters

Required

  • Property ID: Unique hotel identifier
  • Name: Hotel or property name
  • Location: Address or city name
  • Price per Night: Cost of stay
  • Room Type: Standard, Deluxe, Suite, etc.
  • Availability: Open/Closed for booking
  • Star Rating: Classification (e.g., 5-star)

Optional

  • Check-in / Check-out Policy: Timings & restrictions
  • Amenities: Pool, WiFi, Breakfast, Parking, etc.
  • Cancellation Policy: Refund rules

Job Feeds

Used for: Indeed, LinkedIn, Google Jobs, Monster, Glassdoor

Key Parameters

Required

  • Job Title: Position name
  • Company Name: Employer organization
  • Location: City, Remote, Hybrid, On-site
  • Job Type: Full-time, Part-time, Contract
  • Salary: Compensation details (if applicable)
  • Description: Job responsibilities & requirements

Optional

  • Qualifications: Education & experience needed
  • Benefits: Insurance, bonuses, stock options
  • Application Deadline: Last date to apply

Real Estate Feeds

Used for: Zillow, Realtor.com, Airbnb, Booking.com (Vacation Rentals)

Key Parameters

Required

  • Listing ID: Unique property identifier
  • Address: Property location
  • Price: Sale or rental cost
  • Property Type: Apartment, House, Condo, Land
  • Number of Bedrooms & Bathrooms: Key features
  • Size (sqft / sqm): Property area
  • Listing Status: Available, Sold, Rented

Optional

  • Virtual Tour URL: 3D walkthroughs
  • Energy Efficiency Rating: Sustainability factor
  • Pet Policy: Allowed or restricted