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Feed Protection

Table of Content

What is Feed Protection?

The product feed is the backbone of our digital advertising and marketplace performance. But when things go wrong—whether that's disrupted products, incorrect attributes, or broken feeds—all these affect your sales and ad effectiveness.

 

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A Shield to Guard Your Feed from Critical Errors

Our Feed Protection feature is essentially an insurance policy for your product data. It keeps your feed updated and minimizes product count discrepancies that can ruin your campaigns. Should a problem occur, like an unexpected decrease in product count, an undisplayed attribute, or invalid data, the system will ignore flawed entries or notify you via email before it causes damage.

How Feed Protection Works?

  • Product Count Accuracy: Keeps your product feed healthy, avoiding dips or excessive spikes in product count.
  • Log-Based Monitoring: This is not real-time, but you can analyze detailed logs to see feed problems and alert activity from the past.
  • Instant Email Alerts: Receive notifications whenever errors are identified, allowing you to jump into action and resolve them.
  • Error Prevention: Programmatically eliminates bad or missing data to preserve your feed.

Why You Need Feed Protection?

  • Prevent Ad Disruptions: Stop showing ads with incomplete or inaccurate product listings.
  • Support Platform Compliance: Feed remains compliant with Google Merchant Center, Meta Ads, and others.
  • Minimize Manual Fixes: Free up more time to focus on your strategy, instead of troubleshooting feed errors.
  • Safeguard Your Inventory Data: Maintain your product tally and mitigate against unanticipated descents or redundancies.

Frequently Asked Questions About Feed Protection

  • Does Feed Protection provide real-time feed monitoring?

    Feed Protection does not provide real-time monitoring. Instead, it simply logs feed problems and alerts you only when notable errors arise. You can refer to these logs to monitor previous feed issues and replace them.

  • How does Feed Protection check the count of products?

    Feed Protection identifies rapid decreases or discrepancies in your product count. In cases where the number of products in your feed changes suddenly, the system either disregards the clearly faulty data or sends email notifications to inform you in advance so that you can fix the issue before it starts to affect your campaigns.

  • If an issue is detected, how will I be notified?

    If Feed Protection detects an issue, you receive an email alert containing the details of that issue. You can easily make adjustments by reviewing past issues through the logging of all detected errors.