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Feedance

Spend on
what sells.

Feedance scores every product in your catalog, finds where you lose on price and stock, and writes that signal into your feed. Google, Meta and TikTok then spend on what sells.

  • Live in 1 day
  • 200+ channels
  • No dev work
Award-winning
  • MarTech Awards 2025, Best Use of Technology in Other IndustriesMarTech Awards2025 · Technology
  • Istanbul Marketing Awards 2025, Best Digital Campaign for AutomotiveIstanbul Marketing Awards2025 · Automotive
  • 16th Mixx Awards 2026, Performance Marketing Campaigns, BronzeMixx Awards2026 · Bronze
Trusted by catalog advertisers
  • ASICS
  • Bauhaus
  • Note Cosmetique
  • Karaca
  • Borusan Next
  • Tatilbudur
  • Özdilekteyim
  • Brandy's
  • Civil
  • Pınar Online
  • Bambi Yatak
  • LAV
  • Mucit Panda

Ads choose who. Nobody chooses which product.

The catalog decides what gets shown, yet it carries no signal about what sells, what is priced out or what is out of size. Feedance adds that signal.

Product cards with a score of 92, a competitor price of €119 against €149 and a broken size run
43%of products score below 1 out of 100 on performance.
44%of matched products are sold cheaper by at least one competitor.
1 in 15size runs is broken, yet still eligible to be advertised.
Figures from one fashion catalog analysed in Feedance.

One loop.
Every product.

Feedance reads every product, decides what it deserves and writes the answer into your feed. Every day.

01

Know

which products earn

Modules
Product Score4T Segmentation
02

See

where you lose

Modules
Price WarBroken Size
03

Fix

and create

Modules
Feed OptimizationCreative Suite
04

Protect

what works

Modules
Feed ProtectionAlerts
Every result is written into your product feed →
  • Google
  • Meta
  • TikTok
  • Criteo
  • ChatGPT
  • 200+ channels

Four signals.
One budget call.

01Know which products earn

Product Score

One score from 0 to 100 for every product, built from views, add to carts and purchases over 1, 7 and 30 days.

43%of this catalog scores below 1.
  • Below 142.9%
  • Low43.8%
  • Medium4.8%
  • High 70+8.4%
02Know which products earn

4T Segmentation

Two signals, four segments. Every product gets one label from its own traffic and return.

Return
0.6%TolerableLow traffic · good return
8.4%TopHigh traffic · high return
89%TranquilLow traffic · low return
2%ToxicHigh traffic · low return
Traffic
04See where you lose

Broken Size

Spot styles down to their last sizes, before the ad click is wasted.

1 in 15size runs is broken.
Crew neck T-shirtbroken_size: false
XSSMLXL
Low top sneakerbroken_size: true
38394041424344
03See where you lose

Price War

Your price against theirs, for every matched product, with the competitor named.

44%are cheaper somewhere else.
  • Best price52.7%
  • Same price3.5%
  • More expensive43.8%
Your price€149
Competitor€119

Make winners look the part.

One template, every product, every format. Static, video and HTML5 creatives are built from feed data, so when a price changes, the creative changes with it.

Explore Creative Suite
Case · Karaca, Black Friday

Black Friday branding on the whole Meta catalog in about two hours.

10,000banners in 2 hours
+25%click-through rate
+15%conversion rate
Raw catalogFeedance enriched
“With its creative production feature, we improved our ROAS by 49%.”
Murat KalayDigital Marketing Manager, Bilyoner
+49%ROAS · BilyonerRead the case study
01 / 04

Agencies run it for their brands.

Become an agency partner
  • WPP
  • MediaStore
  • d-dat
  • Digital House
  • ROI Public
  • Hype
  • One Ingage

Live the same day.
No long integration.

200+ channels and 70+ platforms supported. Performance flows back every day.

01Data in
Product feedShopify, XML, API
Google Analytics 4Sessions, revenue
Google AdsCost, clicks, ROAS
Meta AdsSpend, CTR per product
Competitor pricesMarket price data
02Decision layer
Live the same day
Feedance AI agentDecides for every product, every dayPACE 01products.xmlLabels written to the feed
product_score
86
segment_4t
Top
price_position
best_price
title_image
enriched
custom_label_0
push
budget_priority
high
Decides on every sync
03Optimized out
GoogleShopping, Performance Max
MetaAdvantage+ catalog ads
TikTokCatalog ads
PinterestShopping ads
Microsoft AdsBing Shopping
Performance flows back every day

Questions,
answered.

Everything you need to know about Feedance.
What is Feedance?

Feedance is a product-level ROAS optimization platform for catalog ads. It scores every product in your catalog, shows where you lose on price and stock, and writes those signals into your feed, so Google, Meta and TikTok spend on what sells.

What is product-level ROAS optimization?

Ad platforms decide who sees an ad. Product-level ROAS optimization decides which products deserve the budget. Feedance scores and labels every product from its own performance, price position and stock, then writes those labels into your feed so campaigns can be built around them.

Does Feedance manage my bids or budgets?

No. Your campaigns and ad platforms keep control of bids and budgets. Feedance tells them which products deserve the spend.

What do I need to connect to get started?

Your product feed, or a connection to your e-commerce platform, plus Google Analytics 4. Merchant Center and your ad accounts can be linked as well.

How often are scores and labels updated?

On every sync. Feeds update from every 30 minutes to weekly, or every 15 minutes from a delta feed, and each sync scores the catalog again. Your plan sets the fastest update frequency.

Which channels can use the labels?

Score, segment, price position and size status are written into the feed as attributes and custom labels. Google, Meta, TikTok and 200+ channels receive them on every sync.

See which
products earn.

Connect your feed and GA4. We show Product Score, 4T, Price War and Broken Size on your own catalog.